Monday, September 18, 2006

Google AdSense Running in Newsletters

Google AdSense, according to a DigitalPoint thread covered by Barry Schwartz, seems to be letting select publishers serve Google AdSense ads in newsletters and mass commercial emailings. I’ve tried (as a test) placing Google AdSense in Constant Contact powered emails and the ads were served and targeted almost perfectly.

So, if Google AdSense does work in HTML emails and Google has figured out ways to adjust AdSense click costs via Smart Pricing, why not just allow all email publishers the right to run AdSense ads?

Possibly because email spam is more out in the open on the Internet than AdSense powered Splogs and the public backlash against Google Ads in spam mails could be crippling.

On the other hand, a trusted email publisher working with the AdSense team to throw out some targeted mailings could lead to a new revenue stream for both Google and their Premium Publisher mail partners.

Oh yes, Google’s normal stance on AdSense in emails?

Digital Point Thread | Barry Schwartz

4 comments:

misha said...

hey can you tell me about smart pricing???

Unknown said...

Hi Gavilan,
From a programming point of view(for eg, perl), can you plz tell me, how adSense can send through emails/newsletters, because google's adSense uses javascript and email programs do not execute javascripts.

Thanks,
Mamta

Anonymous said...

So I tried to put google adsense html into my constant contact email and it didn't work. I'm not a techie though and may have done it wrong. Then I thought, maybe it's blocked since they don't want you to do it? Is it wrong? Why?

It's just below my regular newsletter content. And if you can put google ads in RSS feed than what's the difference in an email update of your blog? please email me the answer celiacchick@gmail.com

Anonymous said...

Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!
But what seems ironic is the subtle favoritism that seems to exist with the bigger publishers being allowed to use code in newsletters.
Or so the rumour goes. ;op